Date-wise News
Soft drinks giant Pepsi claimed leadership in the cola drinks category with over 50 per cent marketshare, but said it held a 48 per cent share of the overall soft drinks market. Earlier, Coke, had claimed a 58.4 per cent marketshare of the overall car
exchange4media Staff Apr 16, 2001 5:53 PM
Private FM Radio licensees in the four metros are expecting to begin their transmission by September-October, if they’re granted permission to set up independent interim radio stations before they can go for a permanent consortium tower. Although top offic
exchange4media Staff Apr 16, 2001 5:51 PM
Sahara TV has laid out a plan of action to keep going in the times of an all-round industry slowdown. To begin with, even as Sahara TV has plans of launching multiple channels, its immediate focus is on consolidation.
exchange4media Staff Apr 16, 2001 5:50 PM
In a bid to win back audiences, Zee Telefilms plans to take its soon-to-be-launched reality TV series P.O.W. to regional language channels to make it available to a wider audience. Expected to go on air towards the end of May or early June, it will in
exchange4media Staff Apr 16, 2001 5:49 PM
Sony plans to resort to star power in its bid to prop up flagging viewer interest in the Govinda-hosted gameshow Jeeto Chappar Phaad Ke. Talks are on with stars such as Raveena Tandon and Kader Khan to make guest appearances on the weekend show to add more
exchange4media Staff Apr 16, 2001 5:47 PM
Sony Entertainment Television’s advertising revenue slowed in 2000-’01. The revenue increased to Rs 520 crore, from Rs 380 crore in the previous year. But this rise was made possible with its new channel, SetMax, contributing Rs 60 crore. Sony Network has
exchange4media Staff Apr 16, 2001 5:45 PM
Star India has decided to launch Junior Kaun Banega Crorepati on May 6. The game show for kids will be aired between 10 and 11 am every Sunday on Star Plus. This is seen as an attempt by Star to increase viewership in the Sunday morning time band.
exchange4media Staff Apr 16, 2001 5:42 PM

