Date-wise News

A survey conducted by MBL Techno Search, more and more people are using the Internet for leisure activity and are no longer accessing the Internet at office anymore. But while the number of Internet users is all set to increase to 52 lakh by July 2001 a

exchange4media Staff Mar 22, 2001 12:00 AM

In a shocking move, advertising agency Lowe Lintas India today sent a formal communication to the Advertising Club Bombay, asking for a complete re-evaluation of entries for the forthcoming annual ABBY Awards. The agency has registered its protest at th

exchange4media Staff Mar 22, 2001 12:00 AM

India will adopt the terrestrial DVB or DVB-T standards when digital terrestrial television (DTT) is introduced. The pilot project for DVB-T will be executed soon in the four metros. And by the end of the year, Doordarshan will adopt DVB-T standards for

exchange4media Staff Mar 22, 2001 12:00 AM

Star India, since last week, has begun an "educative" advertisement campaign on its revised subscription rate structure aimed at viewers. Star had hiked its subscription rate to Rs 30 per month for its bouquet, effective from March 1. The ads show a famil

exchange4media Staff Mar 22, 2001 12:00 AM

Using latest digital broadcasting technology, Doordarshan will start beaming programmes that can be accessed through a set-top-box. For receiving a digital signal, viewers will have to purchase a set-top-box that can cost up to Rs 5000. In doing so, DD

exchange4media Staff Mar 22, 2001 12:00 AM

SABe TV’s gameshow Jab Khelo Sab Khelo, hosted by Shekhar Suman is going off the air from March end. This is the second gameshow after Zee’s Sawaal Dus Crore Ka, which is being pulled out. The reason behind the move is the poor rating for the gameshow.

exchange4media Staff Mar 22, 2001 12:00 AM

VSNL plans to put in place its DTH broadcasting platform by October. Touted and ‘neutral ‘ platform wholly-owned by VSNL, plans are afoot to offer over 70 channels—including two Internet channels. The telecom major plans to invest around Rs 80 crore for

exchange4media Staff Mar 22, 2001 12:00 AM

Cable operators beaming channels that feature events sponsored by overseas cigarette companies can be penalised for violating the advertising and sponsorship code contained in the proposed Tobacco Bill 2000.

exchange4media Staff Mar 22, 2001 12:00 AM