IMPACT Person of the Year to be held on Dec 8 – presented by Jagran Group

Excitement is building up as the Indian media and communication industry begins casting its votes for the IMPACT Person of the Year 2011. The IMPACT Person of the Year 2011 will be crowned at a glittering ceremony in Mumbai on December 8.

e4m by exchange4media Staff
Published: Nov 14, 2011 8:47 AM  | 5 min read
IMPACT Person of the Year to be held on Dec 8 – presented by Jagran Group

Excitement is building up as the Indian media and communication industry begins casting its votes for the IMPACT Person of the Year 2011. The IMPACT Person of the Year 2011 is presented by Jagran Group. The IMPACT Person of the Year 2011 will be crowned at a glittering ceremony in Mumbai on December 8.

The aim is to recognise a person’s contribution to his domain and business as well as the industry at large, besides her/ his leadership qualities and ability to retain talent and lead a team. In short, the person’s impact on the industry.

The nominees for 2011 are:

Agnello Dias, Chairman & Co-founder, TapRoot India
Advertising wordsmith Agnello Dias is the Chairman and Co-Founder of TapRoot India. He has been a pioneer in the creative world for about two decades. He is also the brain behind the latest Airtel jingle “Har ek friend zaroori hota hai”, which has got the nation’s youth humming. He has won laurels on several international award platforms with winning stints at Leo Burnett and JWT. Over the years, he has become one of the most influential people in Indian advertising for reinstating faith in creative entrepreneurship in India.

Haresh Chawla, Group CEO, Viacom18
Haresh Chawla has been with the Network18 Group for the last 10 years and is the Group CEO of Viacom18. Within a short time, both Network18 as well as the Viacom18 Group have reached out to more than 300 million households across platforms - television, print, films, mobile and Internet under his leadership. He has led unprecedented growth to put all brands in the Viacom18 Group (MTV, Nick, Vh1 and Studio18, Colors) in leadership position. With brands that reach out to all possible demographics, Viacom18 is today India’s leading multimedia entertainment platform.

Madhukar Kamath, MD & CEO, Mudra Group; Chairman of the Organising Committee for AdAsia 2011
A veteran of nearly 20 years in the field of advertising and marketing communications, Madhukar Kamath, Group CEO and MD of Mudra Group, has led the company in its best years. Under his leadership, Mudra has transformed from an advertising agency into one of India’s leading Integrated Marketing Communications groups, with capitalized billings in the region of Rs 2,500 crore. Madhukar has actively participated in and led several industry bodies. He has served as the President of the AAAI and Chairman of ASCI (The Advertising Standards Council of India). Currently, he is on the Board of ABC and Chairman, organizing committee for the recently concluded AdAsia 2011.

Man Jit Singh, CEO, Multi Screen Media (MSM)
Heading one of India’s largest broadcasting companies - Multi Screen Media (MSM) – CEO Man Jit Singh is the brain behind the remarkable revival of Sony Entertainment Television. He joined the SET India board from Diogenes Capital, LLC, a private equity fund in Los Angeles, California, where he was a Principal. Singh has held the CEO’s position in several companies specialising in management recruitment and temporary staffing. A robust network of SAB, Sony, Pix and Max was created under his strong leadership which have now become one of the most watched GECs of the country.

Rajiv Verma, Chief Executive Officer, Hindustan Times Media Limited
Rajiv Verma is CEO of Hindustan Times Media. His leadership has led Hindustan Times and Hindustan to become one of the fastest growing publications of the country. After joining HT Media Ltd. as CEO in October 2004, Verma has provided the necessary leadership and direction required to achieve the company’s short term and long term objectives. He brings with him over 24 years of cross-sector experience with reputed companies like Hindustan Lever, Nestle and Whirlpool. His international experience spans South East Asia and European geographies, with stints at Whirlpool in Thailand and Nestle in the Philippines and Switzerland.

Ronnie Screwvala, CEO and founder chairman of UTV Group
A media giant and film producer, Ronnie Screwvala has grabbed global attention for his ability to keep business interests in prime focus. Steering a successful partnership with global media giants, he has empowered UTV group on almost all available broadcasting platforms. Under his leadership, UTV has moved to top position in programming after its association with Walt Disney. Screwvala, who pioneered the country’s organised cable TV services, is also a known name in advertising, films and production of popular TV serials such as Lifeline and Shanti.

Sandeep Goyal, Non-Executive Founder Chairman, Dentsu India
The ad world sees Dentsu India as synonymous with its founder chairman, Sandeep Goyal, who has seen the agency evolve from scratch. The maker of campaigns such as HDFC Life Insurance’s Sar utha ke jiyo and Aircel’s Save our Tigers initiated crucial associations with marketers such as Aircel, Lavasa and IndiaBulls. After partnership with Dentsu of Japan in 2003, he took Dentsu India to a new high.

Vineet Jain, Managing Director, Times Group
Vineet Jain, MD of the Times Group, is elementary in running the business of Bennett Coleman and Co. Ltd. He is credited with rapid expansion of the group into television and Internet to complement the existing print publications. He is at the helm of affairs of the Times Group to sustain top position of The Times of India and Economic Times brands, the world’s largest English newspaper and second largest business paper, respectively. He is responsible for growing the television business through recently launched channels such as Times Now, Zoom, ET Now and Movies Now. Under his guidance, the Times Group continues with its leadership through innovation and differentiation.

 

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E4M Our strategy is to target younger audiences through Sports: Rajiv Dubey, Dabur

The Head of Media at Dabur India spoke exclusively to exchange4media on the World Cup, associating with Indian Idol, the company’s digital spending and much more

e4m by e4m Staff
Published: Oct 27, 2023 6:15 PM  | 1 min read
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With quirky campaigns, memes and moment marketing, timed with the ongoing World Cup and particularly the India-Pakistan matches, Dabur India has got considerable consumer attention for its popular brands – Red Paste, Cool King Hair Oil, Chyawanprash, Dabur Vita and the recently launched Bae Fresh Gel toothpaste.

The 140-year-old company is going big on key sporting events, World Television Premiere (WTP) movies and reality shows. It is now gearing up to become the title sponsor of popular talent show ‘Indian Idol’ on Sony TV for the first time, shared Rajiv Dubey, who leads the media strategy at Dabur.

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Swapan Seth's new book 'COOL' is out

The book is a reflection of the author's 'eclectic taste across categories'

e4m by e4m Staff
Published: Oct 27, 2023 6:07 PM  | 1 min read
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Advertising professional and art collector Swapan Seth has announced the launch of his new book COOL. The book is described as "a ready reckoner to the hip and the happening, of the known and the very unknown."

The book is a reflection of the author's "eclectic taste across categories: from boltholes to exotic hideaways."

COOL has been published by Simon & Schuster India and is available on Amazon.

Seth is an ad veteran with a long and illustrious career in the industry. He became the youngest-ever Creative Director at Clarion at age 24. He was VP at 26 at Trikaya Grey. Two years later, he started his agency Equus.

He writes for publications such as The Economic Times, Hindustan Times and India Today. This is his second book and he has previously published THIS IS ALL I HAVE TO SAY.

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Disney Star signs 9 sponsors for Asia Cup PAK

Charged by Thums Up, Nerolac Paint+, Amazon Pay, Jindal Panther, My11Circle, MRF, Samsung Galaxy Z Flip5, Wild Stone and Thums Up come on board

e4m by exchange4media Staff
Published: Aug 26, 2023 11:48 AM  | 1 min read
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e4m Staff Disney Star has signed nine broadcast and digital streaming sponsors for the upcoming Asia Cup.

Charged by Thums Up, Nerolac Paint+, Amazon Pay, Jindal Panther, My11Circle, MRF, Samsung Galaxy Z Flip5, Wild Stone and Thums Up have come on board for the upcoming tournament.
As reported earlier by exchange4media, Disney Star has sought Rs 26 crore for the co-presenting sponsorship on TV and Rs 30 crore for Disney+ Hotstar.

According to industry sources, the associate sponsorship on Star Sports has been priced at Rs 19.66 crore, whereas for the ‘powered by’ sponsorship on Disney+ Hotstar, the broadcaster is seeking Rs 18 crore.

As per the information available with exchange4media, Disney+ Hotstar has three sponsorship tiers-- co-presenting (Rs 30 crore), powered by (Rs 18 crore) and associate sponsorship (Rs 12 crore). The broadcaster is offering an estimated reach of 120-140 million for co-presenting sponsors, 90-100 million for powered by and 60-70 million for associate sponsorship.

A spot buy for 10 seconds has been priced at Rs 25 lakh for the India vs Pakistan matches, while for the non-India matches, the ad rate for 10 second is Rs 2.3 lakh. The India matches plus the final for ODIs has been priced at Rs 17 lakh per 10 seconds.

Asia Cup is scheduled to be held from 30 August, 2023, to September 17, 2023.

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Sorted 360 wins creative & social media mandate of Reliance Mall

The agency will manage offline and online campaigns for Reliance Mall

e4m by exchange4media Staff
Published: Aug 26, 2023 10:54 AM  | 1 min read
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Sorted 360, an integrated creative and social media agency, has won the mandate to providing brand solutions for Reliance Malls across India.

“Sorted 360 is set to enhance Reliance Malls' market presence with their unparalleled creative prowess and strategic thinking,” read a press release.

“Sorted 360's commitment to pushing the boundaries of creative communication aligns perfectly with Reliance Malls' ethos. With a pan-India presence spanning across 19 cities and growing, Reliance Malls has consistently captivated customers by offering an array of Reliance brands and third-party fashion & lifestyle brands. The mall has established an unparalleled connection with its patrons through superior quality, a remarkable value proposition, and an unmatched shopping experience,” it read further.

"We are thrilled to welcome Sorted 360 as our trusted partner in advancing our brand presence across the nation," said the Head of Marketing at Relaice Malls. "Their proven expertise in retail, shopping center management, and innovative creative strategies make them the perfect fit for our vision."

"Partnering with Reliance Malls is a testament to our commitment to shaping extraordinary brand experiences," remarked Prerana Anatharam, Co-founder of Sorted 360. "We are excited to leverage our strategic and creative acumen to further elevate Reliance Malls as the epitome of convenience, choice, and excellence."

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KlugKlug onboards Hemang Mehta as Country Manager for Indias

Mehta was most recently Head of Agency Relationships at Network 18 Media & Investments

e4m by exchange4media Staff
Published: Aug 24, 2023 3:35 PM  | 1 min read
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KlugKlug has appointed Hemang Mehta as its Country Manager for India.

Mehta will play a pivotal role in driving KlugKlug's growth and expansion within the Indian market and be responsible for Sales & GTM Strategy

Prior to that, he has also represented organisations like Exponential (now VDX.tv), India Today Digital and Rediff.com. His expertise spans various domains including digital media sales, mobile marketing, media planning, and buying, social media marketing, and more.

Hemang Mehta expressed his enthusiasm about joining KlugKlug, saying, "I am thrilled to be a part of KlugKlug, a forward-thinking platform that is reshaping the influencer marketing landscape. As much as I look forward to collaborating with the exuberant team at KlugKlug, I am super excited to interact with the brands to deliver powerful data-backed Influencer solutions that will guarantee business outcomes."

Commenting on the appointment, Kalyan Kumar, Co-Founder and CEO of KlugKlug, stated, "We are excited to welcome Hemang Mehta to our team as the Country Manager for India. His extensive experience in digital media sales and marketing will be instrumental in driving our efforts to provide influencer marketing solutions to our clients. We believe Hemang's leadership will be key in scaling our operations and expanding our reach within the Indian market."

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