Vivid: North Korea's prosaically propagandistic media style

The rhetoric in North Korea's state-run media regarding senior leader Jang Song Thaek, who was recently executed, reveals the extent to which state media is being used for propaganda of Communist ideology, says Annurag Batra of exchange4media

e4m by Annurag Batra
Published: Dec 24, 2013 9:12 AM  | 6 min read
Vivid: North Korea's prosaically propagandistic media style

In the worst rhetoric perhaps ever used in the history of state-run media across the world, the North Korean news agency, Korean Central News Agency (KCNA), called its senior leader Jang Song Thaek a “despicable human scum” and a “dog” soon after he was executed on charges of treachery and betrayal.

Thaek, 67, was an uncle of North Korean leader and dictator Kim Jong Un. He was married to Kim Jong Un’s aunt, Kim Kyong Hui, the younger sister of Kim Jong Il. Last week, North Korea had accused Jang of “corruption, womanising, gambling and taking drugs”, before “eliminating” him from all his posts, including as vice-chairman of the National Defense Commission and member of the Political Bureau of the Central Committee of the Workers’ Party. Before being dismissed from services, Jang was regarded as the nation’s second-most powerful figure, the de facto No. 2 leader in North Korea. The senior leader had often been pictured beside 30-year-old leader Kim Jong Un, who has ruled North Korea since the death in 2011 of his father, Kim Jong Il.

The execution or even the thought of it would have seemed impossible till a few months ago, for Jang stood by Kim’s side ever since he took charge of the reclusive and nuclear-strong country. He was presumed to be Kim’s mentor until it was revealed by the state media that he was planning a military coup to overthrow Kim’s dictatorship. This disclosure followed the first publicly announced execution of a member of the ruling family in North Korea, even as it is believed that many others have met the same fate.

The state media has been surprisingly open about Jang and his crimes. Kim accused Jang and his allies of double-dealing behind the scenes, “dreaming different dreams” and selling the country’s resources at cheap prices, thereby threatening North Korea’s economic development. The state media issued a statement using words that had been saved until then for propaganda against leaders of rival South Korea. The KCNA carried a long list of instances of Jang’s disobedience and challenges to the regime of Kim, in what it summed up as attempts to “overthrow the regime”.

The following passages will reveal how strongly the media is influenced by the iron-hands of the dictatorship:

“The accused is a traitor to the nation for all ages who perpetrated anti-party, counter-revolutionary factional acts in a bid to overthrow the leadership of our party and state and the socialist system... However, despicable human scum Jang, who was worse than a dog, perpetrated thrice-cursed acts of treachery in betrayal of such profound trust and warmest paternal love shown by the party and the leader for him.” It goes on to describe him as nurturing “dirty political ambition”, being “imprudent”, “flatterer” and “abusing authority”. He was also accused of taking drugs and squandering money at casinos while undergoing medical treatment in a foreign country.

Jang’s alleged crimes ranged from large and very small, from “counter-revolutionary factional acts” to “half-heartedly clapping”. It finally said that Jang was tried for treason by a special military tribunal and executed Thursday. This was followed with the release a photo of Jang standing at the military court, with his hands bound. Though it wasn’t said how Jang was executed, the North usually executes criminals by a firing squad.

The December 13 Internet edition of the Rodong Sinmun, the mouthpiece of the Workers’ Party of Korea, also carried a photo of Jang being taken to a special military tribunal, where he was handed the death sentence. In a front page commentary, the Rodong Sinmun said, “A crushing blow of revolution had been struck” against Jang. The commentary made clear the execution was meant as a signal to anyone thinking about challenging Kim Jong Un’s authority. “The resolve and decisiveness of the party centered on First Secretary Kim Jong Un has planted a major fear in the enemies of revolution and has given our military and people a conviction of victory,” it said. It also called Kim a “great parent” as it encouraged North Koreans to swear loyalty to him.

As per reports, this report of KCNA was read out by one of Korean Central Television’s news anchors in an 18-minute address to camera, shown three times during the day’s programming. It pulled no punches on the trial and the execution, almost challenging the public to show loyalty to the ruling party.

This only goes on to reveal how the state media is being used for propaganda of the Communist ideology. The state and the people are viewed as the ultimate embodiment of good in the world, constantly under the danger of forces of evil from within and without. Statements such as those issued above only mean to enlist every citizen to unify them against the supposed common enemy and imbue in them a sense of purpose that only demands absolute loyalty to the dictatorship. Threat and insult are also common in such rhetoric.

What this does is to inculcate a sense of victimhood and grievance; this was observed by BR Myers, author of “The Cleanest Race”, a groundbreaking 2010 study of the North Korea’s propaganda. Beneath the flowery language, Myers has argued, is a state ideology so simple it can be summarized in a single sentence: “The Korean people are too pure-blooded, and therefore too virtuous, to survive in this evil world without a great parental leader.”

Meanwhile, the world reacted sharply to the execution. The White House said that “if confirmed, this is another example of the extreme brutality of the North Korean regime”. China has been cautious in reaction, saying “it is not a welcome development as far as China is concerned”. South Korea, however, said it would get fully prepared for “all possibilities in the future” while working closely with its allies in coping with the situation.

Executing a person who is seen as a threat to the state power and authority has been common practice in totalitarian regimes. Such countries create the most media repressive environments. In North Korea, the state owns all domestic news outlets, and strictly limits access to outside information. The internet is for all purposes banned. All journalists must be members of the ruling Workers Party of Korea. The penal code makes listening to unauthorized foreign broadcasts and possession of dissenting publications a crime against the state. Media becomes a pawn in the hands of such regimes for producing propagandist pieces, mainly to give the leader an image of the god, the supreme authority and people’s liberator. The rest, are enemies.

Strong-worded statements such as one issued after Jang’s execution are also part of this propaganda. Interestingly, North Korea never makes news of execution or even the removal of senior leaders public. It seems to have been done this time to give the world a signal of Kim’s growing authority. It is no surprise, therefore, that North Korea has institutionalised a prosaically propagandistic media style.

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HT Media posts Consolidated Total Revenue of Rs 580 crore in Q2

Chairperson and Editorial Director Shobhana Bhartia says due to lower commodity prices and control on costs there has been an improvement in operating profit

e4m by exchange4media Staff
Published: Nov 5, 2019 7:28 AM  | 1 min read
HT Media

HT Media has posted a Consolidated Total Revenue for Q2, 2020 at Rs 580 crore.

As per a statement released by the company, EBITDA for Q2’20 increased by 139%, and margins at 14% vis-à-vis 6% in previous year. This has been driven by softening of newsprint prices and continued focus on cost.

The Net Cash position at a consolidated level continues to be strong.

The Print ad revenue has declined due to sluggish volumes, even as yields have improved. National advertising continues to be soft, although local advertising witnessed growth.

Savings in raw material costs have driven improvement in EBITDA margins.

Chairperson and Editorial Director Shobhana Bhartia said, “Slowing economic growth has hit advertising spends in key categories, putting pressure on revenues across the media industry. As a result, our Print and Radio (on like to like basis) businesses saw revenues dip as compared to a year-ago. However, thanks to lower commodity prices and a tight control on costs, we saw an improvement in our operating profit. On the digital front, Shine, our online recruitment portal has shown good progress and continues to grow. Our outlook for the coming quarter remains cautious, given overall economic sentiment and macroeconomic trends. Cost-control and falling commodity prices should help protect our margins.”

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ABP Group posts Rs 15.70 crore as net profit in Q1 FY20

The group’s total operating income stands at Rs 365.55 crore

e4m by exchange4media Staff
Published: Nov 4, 2019 5:41 PM  | 1 min read
ABP

ABP Group has posted a net profit of Rs 15.70 crore in the first quarter of FY20, as per media reports.

The group’s total operating income stands at Rs 365.55 crore.

It’s net profit for the fiscal ended March 31, 2019, was down 68% to Rs 31.90 crore compared to the previous fiscal.

The Profit Before Interest Lease Depreciation and Tax (PBILDT) has also dropped 53.52% to Rs 107.12 crore.

The group has six news channels - ABP News (Hindi), ABP Ananda (Bengali) ABP Majha (Marathi) and ABP Asmita (Gujarati), ABP Sanjha (Punjabi) and ABP Ganga (Hindi).

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Zee Media posts consolidated revenue of Rs 137.03 crore for Q2 FY20

ZMCL has recorded 4.4% growth in operating revenue for first half of FY20

e4m by exchange4media Staff
Published: Oct 24, 2019 9:19 AM  | 1 min read
ZMCL

Zee Media Corporation Ltd (ZMCL) has posted a 4.4 per cent growth in operating revenue to Rs 337.6 crore in the first half of FY20, as per media reports.

It has reported a consolidated revenue of Rs 137.03 crore for Q2 FY20.

In a statement, ZMCL has said: “During the quarter, the network expanded its footprint s into Southern India through the launch of Zee Hindustan in Tamil and Telugu languages. This is intended to make the network's content accessible to wider audience.”

The operating expenditure in Q2FY20 has dropped by 21.7 per cent.

The statement further said: “EBITDA for HlFY20 improved by 34.1 per cent to Rs 1,029 million from Rs 767.5 million EBITDA for H1FY19, while the same declined by 9.4 per cent to Rs 370.2 million from Rs 408.7 million for the corresponding period last financial year. EBITDA Margin grew from 23.7 per cent in H1FY19 to 30.5 per cent in HlFY20, while growing from 24.2 per cent in Q2FY19 to 27 per cent in Q2FY20.”

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No slowdown here: In-cinema ad rates up by at least 50% for 3 big Diwali releases

Housefull 4, Made In China and Saand Ki Aankh ready to hit the silver screen this week, with the hopes of giving brands the eyeballs they look for in theatres

e4m by Moumita Bhattacharjee
Published: Oct 24, 2019 8:41 AM  | 4 min read
DiwaliFilms

It’s that time of the year again when theatres gear up to pocket maximum gains. Diwali is here and there are three films ready to hit the silver screen this week--Housefull 4, Made In China and Saand Ki Aankh. The festive period brings much joy to exhibitors, distributors and theatre owners because it ensures footfalls, giving brands the eyeballs they look for. In fact, industry experts don’t feel that economic slowdown this year has impacted in-cinema advertising. While they are concerned about three movies clashing during Diwali, they predict 50-100 per cent rise in ad rates during this period. 

Advertising moolah

Mohan Umrotkar, CEO, Carnival Cinemas, is expecting 60-70 per cent surge in advertisement topline compared to last year. “Going by the buzz and advance booking for these three releases, market is bullish. Advertisers have blocked most of the advt-slots during the festival period. Housefull 4, Made In China and Saand Ki Aankh all combined together should generate around Rs 350 crore topline at the box office during the festival week. We are expecting 60-70 per cent surge in the advertisement topline from last year. Also, this year we have added around 14 per cent new advertisers, and 4 per cent of them are first-time cinema advertisers,” he says.

But according to Siddharth Bhardwaj, Chief Marketing Officer - Head of Enterprise Sales, UFO Moviez, things have changed a lot in the last couple of years. “Since some films have not really lived up to their expectation, advertisers are spreading the spends all through the year. They are picking up far more number of titles in the year rather than focusing only on Diwali or Eid.”

“It is good for the industry because you can monetise the inventories beyond just big weeks. A lot of content- driven films have come up which has given us the opportunity to monetise more markets. It has put lesser pressure on Diwali. Most of the cinemas are sold out for Diwali. It becomes difficult to accommodate everything,” Bharadwaj opines. He also reveals that for this week, the inventories are already full.

Diwali ad rates

Experts reveal that ad rates differ from property to property and depends on location as well. But Diwali surely sees a massive hike in rates. This year, theatre owners are expecting 100 per cent rise in ad rates. While Umrotkar revealed that for Diwali, they are charging 100 per cent higher than the regular card rates, Girish Johar, trade analyst and film producer, shared that even the rates for putting up kiosks of brands go up during festivals like Diwali.

“It’s based on property. On a ballpark, ad rates double up. So if you are putting up a kiosk, they charge say Rs 50,000-25,000 for a month. During Diwali, they charge almost double because of the kind of footfalls theatres witness,” Johar revealed.

Economic slowdown? Not for Cinema!

This year, brands have been pulling back their spends on other mediums due to economic slowdown, but cinema seems unaffected. Calling entertainment business recession-proof, Johar explains, “If you see the other side, box office is up by 15-20 per cent. Yes, it is a bit subdued because the brands are in a wait-and- watch scenario. They are increasing their focus around consumption rather than awareness.”

Bharadwaj too seconded it by saying, “These are challenging times but our medium is very efficient. If you see economy has slowed down, but the cinema has grown instead.”

Clash cover

Three movies are clashing this Diwali which means shared screens and box office gains.

“It’s never good for us when two or more big-ticket films release together. If they would have come on different dates, there are chances that more advertisers will take advt. inventory in those weeks separately instead of that one particular week,” shares Umrotkar.

 

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INOX Leisure Ltd sees 42% growth in total revenue

Profit After Tax up 327% to Rs 51 crore

e4m by exchange4media Staff
Published: Oct 23, 2019 6:06 PM  | 1 min read
INOX

INOX Leisure Ltd (INOX) has reported financials for the second quarter ending September 2019.

Its total revenue has risen to Rs 524 crore with a 42% growth from Rs 369 crore in the corresponding quarter in FY19. Its EBITDA has more than doubled to Rs 107 crore with a 121% growth, while the PAT stood at an impressive Rs 51 crore, up 327% from previous year’s second quarter.

Siddharth Jain, Director, INOX Group, said: “At INOX, setting new benchmarks is now a routine, thanks to our consistently sharp focus on luxury, service and technology and our uncompromised desire to offer our patrons, nothing but the latest and the best! We are delighted with our remarkable consistency on all parameters, and we are sure about maintaining the momentum and focus on innovativeness. Content once again proved that why we term it as the ‘hero’. Thanks to the creators of such spellbinding movies, which keep inviting our guests to our properties, and allowing us to pamper them with our signature hospitality. With the launch of Megaplex, we are delighted to further our endeavor of developing experience-driven cinema destinations of global standards, and we will continue to do so. On behalf of Team INOX, I assure all our stakeholders that we will continue to break barriers and exceed all expectations.”

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Hathway Cable & Datacom reports 100% subscription collection efficiency in Q2

The broadband subscriber base has increased from the previous quarter’s 840,000 to 860,000

e4m by exchange4media Staff
Published: Oct 18, 2019 11:17 AM  | 1 min read
Hathway

Hathway Cable and Datacom has reported subscription collection efficiency at 100%, and the broadband subscriber base has increased from previous quarter’s 840,000 to 860,000 in quarter ending September, as per media reports.

It has narrowed its consolidated net loss by 74% and the operating EBITDA has been reported 15% up to Rs 107.5 crore compared to Rs 93.1 crore a quarter ago.

The total income has dropped 2%, while the expenditure is down 6%.

In the financial results, the company has said the FTTH markets are leading growth in customer acquisition.

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ZEEL posts 7.4% YoY growth in total revenue for Q2 FY20

ZEEL's domestic advertising revenue has grown 1.4% YoY in Q2FY20

e4m by exchange4media Staff
Published: Oct 18, 2019 7:51 AM  | 2 min read
ZEEL

Zee Entertainment Enterprises Limited (ZEEL) has reported a consolidated revenue of Rs 2,122 crore for the second quarter of FY20, recording a growth of 7.4% on YoY basis.

The Earnings Before Interest, Tax, Depreciation and Amortization (EBITDA) was recorded as Rs 692.9 crore with an EBITDA margin of 32.7%. PAT for the quarter was Rs 413.2 crore. The Profit After Tax (PAT) for the quarter was Rs 413.2 million, with a growth of 6.9% YoY.

During the second quarter, ZEEL’s consolidated advertising revenue grew by 1.2% YoY to Rs 1,224.7 crore. The domestic advertising revenues grew by 1.4% YoY to Rs 1169 crore.

ZEEL has posted 26.8% YoY growth in Q2FY20 domestic subscription revenue. ZEEL’s consolidated subscription revenue grew by 19.0% to Rs 723.5 crore during the quarter.

ZEEL’s total expenditure in Q2FY20 stood at Rs 1429.1 crore, higher by 9.9% YoY compared to Q2FY19.

While ZEE5 recorded a peak DAU (Daily Active User) base of 8.9 million in September 2019, ZEE5 users watched an average of 120 minutes of content on the platform in the same month.
During Q2 FY20, the television network had an all-India viewership share of 18.4%.

During the quarter, ZEEL’s international business revenue was Rs 208.2 crore. The advertising and subscription revenues for international business declined by 4.0% YoY and 21.5% YoY, respectively.

Zee Music Company has registered 7.1 billion views on YouTube in Q2.

Punit Goenka, Managing Director and CEO, ZEEL, said, “I am pleased with the performance we have exhibited during the quarter. Our entertainment portfolio continues to grow from strength to strength across all formats and maintained its leading position. Our television network has emerged stronger post the implementation of tariff order on the back of a strong customer connect and brand pull of its channels. ZEE5 continued to gain traction across audience segments and markets, driven by its compelling content library and expanding list of partnerships across the digital eco-system. This strong operating performance allowed us to deliver industry leading growth in both advertising and subscription despite the tough macro-economic environment. Domestic subscription growth of 27% has reaffirmed the value proposition our television network has built over the years. The impact of tariff order has now largely settled down and has brought increased transparency along with improved monetization. Our domestic advertising revenue growth, though significantly lower than historical trend, is higher than the industry growth. We have witnessed an improvement in ad spends through the quarter and we believe that the onset of festive season along with measures taken by the government will help revive the consumption growth.”

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