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The Market Research Society of India has also elected members of the new managing committee
As part of the deal, RevX's assets, brand name, intellectual property rights and technical information will be acquired by Affle by the end of this month
The campaign has been conceptualized and executed by Havas Creative
The brand’s new tagline resonates with the younger generation that dares to leap beyond and bend the ‘class-based rules’
The song is part of the company’s ongoing contest ‘Dishkiyaon Cup’, wherein participants can predict match winners and win exciting prizes
'Challenge The Limits' is a 360-degree integrated campaign that seeks to inspire consumers to push the boundaries and find new levels of performance
The inaugural edition of the World Cup will be held in Malacca, Malaysia from July 20 to July 28
The campaign, in addition to print and digital, will also be extended through direct mailers to advertising partners in media across the country
TRAI chairman RS Sharma has been reported as saying that they are looking at the regulation carefully and collecting data and will fine-tune it at the right time
Innovations like Block Out Printing, 3D Cut Outs, and Dynamic Lighting were executed to enhance the tempt value of the culinary experience
This is a first-ever joint commercial deal signed by Coca-Cola along with Chinese dairy company Mengniu
Conceptualised and created by Leo Burnett Orchard, the video establishes Acko as a no-brainer choice for customers
APIS India started its Indian consumer business just 36 months ago and has become a strong player in e-commerce and modern trade segment
The music video, created in collaboration with Arré and Mindshare, aims to redefine Indian society’s traditional rules of masculinity
With 24 years full of experience, Sant Prasad Rai has been Senior Executive Editor at INDIA TV since May 2018
Umesh Khandelwal, Business Manager, Wavemaker India, takes us through his experience at Cannes Lions 2019
He will be reporting to Manisha Lath Gupta, Marketing Director for India and South Asia
As a part of the brand integration exercise, an exclusive scene was weaved into the YouTube telecast of the TV serial 'Naayaki'
Brands like Puma India have unlocked Dunzo’s real-time delivery promise to help users get their hands on one of the 150 pairs of the One8 golden spikes worn by Virat Kohli
Karwa has previously worked with the agency in the capacity of Managing Partner
The firm is tasked with building and executing a national and regional communications strategy to support Danone’s expansion plans across diverse markets of the country
This was the highest-ever single day reach for the platform, with 66% of 100 million users coming in from towns beyond the Metros
The company had intimated about Malhotra’s appointment on February 8, but was awaiting shareholders’ and MIB’s approval
Moderated by Atul Churamani, Turnkey Publishing, the panel included vocalist Shubha Mudgal; Durga Jasraj, Founder, Art & Artiste; Abhinav Agarwal, Co-Founder, Anahad Foundation & singer Papon
Acharya, who was appointed in 2016, was known to be a close aide of former RBI governor Urjit Patel
At Music Inc. 2019, music industry experts share their views on brands and their collaboration with music artists
Attavar died after falling from a window of a nightspot in Bangalore
At Music Inc. 2019, our panel of experts discussed ‘Feeding the Superfan Appetite- Sports X Music'
A series of films was developed by Lowe Lintas, aimed at building awareness for the smart lighting category in India
The ad campaign will be promoted on video platforms like Facebook, Google Display, YouTube and Instagram
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