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Fever leads in Delhi, Radio Mirchi in Kolkata and Radio City in Bangalore
Qwikcilver recently launched a new app called Woohoo and to promote the app, it undertook an extensive 3 week radio campaign. We spoke with Qwikcilver Co-founder and CMO, Pratap T P, to find out more about the campaign
Regional players might have found the going tough with most seemingly muscled out by the more financially strong nationwide operators. However, there is still intense bidding going on between the tier 2 players for frequencies in the North-east and other non-metros
With 94 frequencies in 56 cities possibly getting bought in the first stage of the Phase III auctions, creating separate networks on the basis of differentiated content could be the future of large FM operators
According to RAM ratings for week 32 (Aug 2 to Aug 8, 2015), Big FM leads in Mumbai, Fever in Delhi, Radio Mirchi in Kolkata and Radio City in Bangalore
Big money networks drive aggressive bidding as first stage of Phase III auctions reaches Day 20. The auction activity requirement now stands at 100 per cent
The govt is readying to file a Special Leave Petition in the SC for challenging a July 26 order by the Delhi HC that allowed Red FM, which is owned by Sun TV, to participate in FM Phase III auctions
The first stage of the Phase III FM auctions is in full swing with the government already assured of Rs 1005 crore. But is the grand plan of introducing the benefits of FM radio to every nook and cranny of the country getting neglected in the process?
In his Independence Day speech, the Prime Minister said, "A lot of big people were worried. They told me, 'FM radio was for common people, there is no earning so why do you want to hold auctions? I was put under a lot of pressure but I said that Team India, which comprises of 125 crore people, wants transparency..."
The battle for Mumbai’s 2 frequencies continues with the city seeing provisional winning price go up to Rs 114.66 crore as it received 2 new bids on Day 16
As the first stage of the Phase III FM auctions finishes its third week, 87 channels in 56 cities became provisional winning channels with cumulative provisional winning price of Rs 1005 crore against their aggregate reserve price of about Rs 425 crore
Digital music streaming provider Rdio entered India earlier this year and the company is now seeking to stamp its authority in a very nascent digital music streaming market that sees the likes of Gaana and Saavn
Delhi too crossed the Rs 162 crore mark with one active bid at close of day
Aurangabad has 3 bids for its 2 frequencies with a provisional winning price of Rs 5.87 crore at the end of Day 12. Kolhapur has 3 bids for its 2 frequencies with the highest bid price at approximately Rs 8 crore. Delhi had one bid with the provisional winning price at Rs 156 crore
Though the first stage of the FM auctions has seen a lot of interest for the metros, other cities like Lucknow, Surat, Patna, Mangalore, Mysore and Nagpur, didn't see much buzz
In Week 30, as per RAM ratings (July 19 to July 25), Fever FM takes top spot in Delhi, Radio Mirchi in Kolkata and Radio City in Bangalore
With 40 rounds of bidding over a course of 10 days, Delhi crossed Rs 144 crore, much higher than any other city. The closest is Bangalore, which stands at Rs 104 crore. In fact, a number of other cities which were expected to do well have seen relatively poor demand
Radio One’s operating revenue grew from Rs 14.52 crore in Q1 14-15 to Rs 17.21 crore in Q1 15-16. PBT grows 364%
Delhi has a single bid of Rs 138 crore at the end of Day 9. Ahmedabad, Bhubaneshwar and Bangalore saw no new bids on Day 9
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