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The Awards aim to reward creativity in print advertising and will be given in 21 categories. Shashi Sinha, CEO, IPG Mediabrands is the Jury Chairman
RSCI & MRUC approved the recommendation of the sub-committee that the revalidation and audit of field work by a third party should commence immediately and completed within four to six weeks.
A lifestyle & leisure accompaniment to the main newspaper which covers bigwigs, biz honchos, and top guns, Panache will be available along with ET every Wednesday, Thursday & Friday
This partnership will enable the two parties to share content with each other on a daily basis and work together on various editorial initiatives throughout the year
General publications as well as regional newspapers have an edge when it comes to political ads, given the mass reach. On the other hand, business publications don’t see any significant benefit
Hindustan Times, Hindustan, The Hindu, The Hindu Tamil, The Telegraph & Ananda Bazar Patrika have come together to facilitate reach to the largest print audience with a single advertisement
Rajendra Bahadur Singh, who has been heading Shri Media Ventures since 2011, will be the Editor of the monthly publication in Hindi
The joint venture will publish, both print & digital, magazines, primarily in the lifestyle domain, for the Indian market. Thapar joins in from Bates India, where he was Group CEO
Lokmat TV's latest commercial, 'Aamhi Lokmat' (We are Lokmat), highlights this and reinforces the role of the brand in the lives of its readers as also its editorial content
Though readership numbers are under the scanner, publishers feel that credibility is the key to get ads and that the numbers are just for reference
The current affairs magazine focusses on investigative articles, exclusives, trend-breaking pieces & insightful features. The March 2014 issue features a public-interest article on the death of Sunanda Pushkar
Speaking at the Platinum Jubilee celebrations of the INS, the Indian President stressed on the need for self-correcting mechanisms to check such aberrations. He also flayed the temptation to "dumb down" news
Launching with the March 2014 issue, the India edition of 'Harper's Bazaar Bride' will publish 10 issues per year. This marks the magazine's foray into the luxury wedding market in India
The afternooner from Jagran Group also sports a new tagline - 'Mid Day - Made in Mumbai'. Additionally, a significant re-engineering of the content strategy has also been put in place
According to experts, the biggest challenge and key to good content is doing different & exclusive content. Churning out content is the need of the hour, but not at the cost of quality
R Rajmohan, Publisher, Open magazine is the new Vice-President, while B Srinivasan, MD, Vasan Publications is the new General Secretary. Pradeep Gupta, CMD, Cybermedia will continue to be the Treasurer
The Media Research Users Council has said that the Council will disable all links from its server from the evening of February 28, 2014 so that the Indian Readership Survey report is not accessible
Gopal joins in from Diligent Media Corporation (DNA), where he was Vice-President. He brings on board over 20 years of rich experience in media sales
According to the Partner, Bucknail & Masson, to attain this added reach, there needs to be a relationship between the two - magazines & the internet - to monetise the opportunity resting with the merger
As per the I&B Minister, inherent advantages of the print industry - extensive reach, localisation benefits and ability to create trust & achieve higher attention span - are expected to serve as a base for growth
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