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While Lowe Lintas Delhi will handle the creative services for the brand, LinTeractive will work towards offering core digital capabilities
While digital was to give a new lease of life to the industry with the advent of tablets and apps that would make magazine content accessible on the go for readers, players are still facing issues, in some cases even impacting survival. True to the nature of the magazine industry however, companies have found ways to address the challenges
At the 10th edition of Indian Magazine Congress held in Mumbai, the contextuality of magazines in the Digital first age was analysed extensively, to enumerate changing forms and adaptations. Many known names in the sector contributed to the discussion, and the take-away stood out to be that it is ultimately content that determines a medium’s fate
Rajeev Beotra, who recently quit Star India as President of Ad Sales, will be taking over the reins at HT English
Themed on “Incredible Magazines”, this edition will deliberate on various issues that concern the media at large, including magazines
Prior to this he was Response Head Bennett Coleman and Co. Ltd. (Times Group)
The demand is to fire all TOPS guards from Tata companies by noon today following the physical assault of photojournalists outside Bombay House on Friday
Soumitra Bose, Kunal Pradhan and Ipsit Mohapatra join HT as national sports editor, deputy executive editor and deputy national affairs editor respectively
A section of the media was quick to label the accused as “terrorists” though they happened to be under-trial
The company has got the board’s approval to consolidate its print media business under Diligent Media Corporation Ltd (DMCL)
Her columns for The Washington Post will be different from her Hindustan Times columns
Mahapatra, now Chief Content Officer, was earlier serving as Executive Editor
During the quarter advertising revenues reported growth of 9% YoY to Rs. 3740 million in current period from Rs. 3433 million in Q2 of last fiscal, while circulation revenue has increased 11.5% YOY to Rs. 1179 million from Rs. 1057 million, primarily due to yield driven growth, largely growth has come from mature market
Looks at breaking clutter by introducing interest-based segmentation
In his new role, Sharma will be spearheading Sales & Marketing function along with The Sunday Guardian’s forays in other markets
The story corroborates the claim of the Indian Army that surgical strikes were conducted against terror camps based in PoK on September 29.
It is learnt that the 32-pager will hit the Delhi market with 1-1.25 lakh copies on October 11
Dwivedi would be based in Mumbai/ Pune in his new role. He would also work very closely with other initiatives of the group led independently by seasoned business leaders such as Delivering Change Foundation projects including YIN- Young Inspirators Network, Tanishka Foundation, Global Inspirators Network in building community networks and delivering Smart Village / Smart City projects
On the sidelines of his appointment, as new ABC Chairman, we had a brief chat with I Venkat on the roll out of ABC’s digital measurement service around Diwali, IRS and ABC aligning together and more………
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