Authors
As the editorial head for the website, Naziya covers media, advertising and marketing domains. Prior to joining the digital domain, she worked for 12 years with leading newspapers covering political, legal and crime beats.
Airtel, one of the leading telecom players in India, has retained its media duties with GroupM. The retention came in without Airtel calling for a pitch.
Naziya Alvi Rahman Jun 2, 2018 10:13 AM
As the world gets ready to celebrate Mother’s Day on Sunday, we caught up with women business leaders to understand what motherhood and maternal bond mean to them.
Naziya Alvi Rahman May 11, 2018 9:00 AM
The ex CEO of HT Media successfully transitioned the media conglomerates' business portfolio
Naziya Alvi Rahman May 4, 2018 3:44 PM
Tim Castree is all praises for his team in India and trusts it to be a result of “an excellent execution of agency’s global strategy” headed by Kartik Sharma
Naziya Alvi Rahman May 2, 2018 9:00 AM
Star won the IPL telecast rights from BCCI in September 2017 at a whopping price of Rs 16,347.5 crore. Most experts predicted that the network would take two to three years to break even the cost
Naziya Alvi Rahman Apr 30, 2018 8:58 AM
As the IPL 11' s week two inches towards its end, Star India claims to have already registered a growth of 10% in total viewership and is hoping to close the league with a turnover of Rs 2000 crore
Naziya Alvi Rahman Apr 27, 2018 9:00 AM
Formerly known as Cadbury, the brand has called for a pitch for media and digital duties. Pitch for a creative agency to be announced by end of the year say sources
Naziya Alvi Rahman Apr 25, 2018 9:00 AM
The creative duties for the group are currently handled by Publicis while digital account is managed by Bushfire. For media duties, PHD in 2016 won the global account.
Naziya Alvi Rahman Apr 24, 2018 8:59 AM
Gowthaman Ragothaman on ensuring cross working between various global markets and the fast paced working of a year old Minsdhare Fast’s Indian wing
Naziya Alvi Rahman Apr 12, 2018 8:59 AM
Three days intense bidding for BCCI media rights for five years for domestic and international matches came to end on 5 April with Star India emerging as winner.
Naziya Alvi Rahman & Sonam Saini Apr 6, 2018 9:00 AM
Ashutosh Srivastava, Chairman & CEO, AMEA/Russia/Emerging Markets - Mindshare, talks to exchange4media about emerging markets, the changing role of agencies and the benchmark for Mindshare India, the unit he headed for several years.
Naziya Alvi Rahman Apr 2, 2018 9:00 AM
In an interview with exchange4media, Emery talks about Mindshare’s 20 year long journey, the changing role of media agencies, digital transformation and a lot more.
Naziya Alvi Rahman Mar 26, 2018 9:00 AM
He is replacing Anand Chakravarthy who was appointed Managing Director of Essence India
Naziya Alvi Rahman Mar 12, 2018 9:00 AM
.jpg)
Starcom India has been awarded the media duties of Ola, one of the world’s largest ride-sharing companies. Starcom will oversee the account's media planning and buying across both traditional and digital media. The business was won in a closely contested pitch, with various leading agencies in the fray.
Naziya Alvi Rahman Mar 6, 2018 8:55 AM
Flashed on Saturday: Verdict out yet Star vs TRAI case hangs in limbo
Naziya Alvi Rahman & Nishant Saxena Mar 5, 2018 8:51 AM
.gif)
Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out
Naziya Alvi Rahman Feb 10, 2018 9:40 AM
The increase in numbers is good news for the industry. Most of the newspaper growth has come from regional (vernacular ) publications. This will help marketers gain more options for advertising in the emerging markets beyond the metros (Tier 2, 3, etc,) says Shriyan
Naziya Alvi Rahman Feb 1, 2018 1:32 PM
MRUC has received several informal complaints of ‘inappropriate use of data’, however, in two cases the matter has already gone to the committee for scrutiny.
Naziya Alvi Rahman Jan 31, 2018 9:00 AM
With high ticket properties and 45+ channels, Sehgal says that ZEE will be in a position to offer better efficiency to advertisers which will cover length and breadth of the country during IPL season
Naziya Alvi Rahman Jan 30, 2018 8:58 AM
As the latest IRS 2017 reveals its findings after a gap, we speak to Sam to find out how is this better than the past surveys and how it can still get better.
Naziya Alvi Rahman Jan 19, 2018 8:56 AM
.jpg)
The broadcaster has asked for a whopping Rs 150 cr to be co-presenter and between Rs 69-75 cr to be associate sponsor of the upcoming IPL season.
Naziya Alvi Rahman Jan 16, 2018 9:00 AM
.jpg)
The organisation is aiming at an increased viewership of at least 15-20% in the upcoming season. However, the pricing is expected to go up by 35-40%
Naziya Alvi Rahman Jan 12, 2018 9:00 AM
Gautam Siddharth was one of the key senior members of the Times News Network team. He died of sudden cardiac arrest in the office on Thursday noon
Naziya Alvi Rahman Jan 12, 2018 8:55 AM
Vishnu Mohan Chairman & CEO, Havas Group India & South East Asia, hints at big plans for India. Leaving a “not so rosy 2017” behind, he talks about accelerated growth plans for the agency and stability for the entire industry
Naziya Alvi Rahman Jan 3, 2018 9:00 AM
On January 2, Raj Nayak, COO, Viacom 18, marks his silver jubilee year in the television industry. Raj is undoubtedly one of the most highly regarded thought leaders in the media & entertainment space in India
Naziya Alvi Rahman Jan 2, 2018 9:00 AM
Mindshare, the global media agency network that is part of WPP, appointed Sudipto Roy Managing Director for AAR (APAC, Africa, Middle East, Turkey, and Russia).
Naziya Alvi Rahman Dec 20, 2017 8:55 AM
Starcom, part of Publicis Media India, has won the media duties of Kraft Heinz, confirm industry sources
Naziya Alvi Rahman Dec 19, 2017 8:50 AM
GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018
Naziya Alvi Rahman Dec 13, 2017 8:51 AM
.jpg)
A new print edition in Delhi and news websites in various regional languages like Bengali, Punjabi and south languages will mark the beginning of Lokmat's 100 years of existence
Naziya Alvi Rahman Nov 30, 2017 8:55 AM
.gif)
With 700 plus employees and a data base of 375000 people’s responses across 35 different countries, the agency is all set to create waves across India. Led by Kartik Sharma, South Asia Managing Director, the agency already has clients like FMCG giant ITC and L’Oréal
Naziya Alvi Rahman Nov 27, 2017 8:48 AM
TOP STORIES
