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Authors
Karan Darda?blur=25

Karan Darda, Executive Director, Lokmat Media Group explains why the generation of quarterly IRS reports will be a good move

Moumita Bhattacharjee May 15, 2019 9:23 AM

MI?blur=25

Xiaomi has made a smart move with MI Video and MI Music but there is no immediate threat as the market has the potential to absorb new players, say experts

Moumita Bhattacharjee May 14, 2019 9:17 AM

Nina Elavia Jaipuria?blur=25

Jaipuria, Head – Hindi Mass Entertainment and Kids TV Network at Viacom18, talks about the launch of Nickelodeon's 8th IP 'Golmaal Jr', to be aired on Sonic from today, the NTO's effect and more

Moumita Bhattacharjee May 13, 2019 8:35 AM

Ranojoy Chakraborty?blur=25

Tele movies are among the top-rated shows and work well from the advertisers’ perspective too, says Chakraborty, Head – Programming, Sony YAY!

Moumita Bhattacharjee May 10, 2019 8:53 AM

Bacardi?blur=25

William Lawson’s Scotch whisky by Bacardi India has partnered with Mumbai Indians for the ongoing Indian Premier League 2019

Moumita Bhattacharjee Apr 30, 2019 8:44 AM

RegionalDailies?blur=25

Almost every regional daily saw a significant rise in readership as per the IRS Q1 2019 report

Moumita Bhattacharjee Apr 29, 2019 9:28 AM

SBI General?blur=25

Vaidyanath B, Underwriting Manager, Liability Lines, SBI General Insurance, decodes insurance policies for IPL and other tournaments in terms of factors, policies and compensation 

Moumita Bhattacharjee Apr 25, 2019 9:10 AM

Elections?blur=25

Industry experts also say ad rates will increase across English, Hindi and Regional news channels on the counting day

Moumita Bhattacharjee Apr 23, 2019 8:36 AM

TRAI?blur=25

Issues ranging from DPOs forcing channel packs on customers, to them not providing receipts have been listed in the document

Moumita Bhattacharjee Apr 18, 2019 8:41 AM

Avinash Pandey?blur=25

Pandey, CEO, ABP News Network informed that ABP Ganga will cater to UP & Uttarakhand; he also spoke about the channel's viewership targets and elections

Moumita Bhattacharjee Apr 17, 2019 8:06 AM

Phil Kemish?blur=25

On the last day of Goafest 2019, Kemish, Co-Founder, Disrupt Marketing & Brandtrepreneur, spoke about how brands need to understand human connections in today’s digital age

Moumita Bhattacharjee Apr 15, 2019 8:04 AM

NavinShenoy?blur=25

Navin Shenoy, Marketing Head, Youth, Music & English Entertainment, Viacom 18, speaks about MTV Insight Studio that commissions youth insight studies every two years and publishes books on them

Moumita Bhattacharjee Apr 13, 2019 9:21 AM

OTT?blur=25

From live channels to interactive campaigns and special shows, OTT players such as VOOT, SonyLIV, ZEE5 and MX Player have elaborate plans to tap viewership during the election months

Moumita Bhattacharjee Apr 12, 2019 8:47 AM

DR Velumani?blur=25

In 25 years, this company has grown by 25% CAGR, says Dr A Velumani, Creator & Managing Director, Thyrocare

Moumita Bhattacharjee Apr 12, 2019 8:46 AM

Mayank Jain?blur=25

Jain, CEO, Hindi News Cluster, News18 Network talks of News18’s election coverage plans & the massive campaign to promote the Network as the election’s No. 1 destination

Moumita Bhattacharjee Apr 11, 2019 8:51 AM

Sandeep Bansal?blur=25

Bansal, Director of Pitaara TV, talks to exchange4media about finding the right space in the regional movie channel market and more

Moumita Bhattacharjee Apr 10, 2019 8:51 AM

Sudhanshu Vats?blur=25

Vats, Group CEO & MD, Viacom 18, says their strategy is to be screen, platform and pipe agnostic storytellers 

Moumita Bhattacharjee Apr 9, 2019 8:31 AM

Discovery?blur=25

Vikram Tanna, VP, Head of Advertising Sales, Discovery Communications India, and Atit Mehta, Head of Marketing, BYJU’S say the content partnership deal leverages strengths of both the brands

Moumita Bhattacharjee Apr 5, 2019 8:48 AM

Sameer Nigam?blur=25

As co-presenting sponsor for the TV broadcast of VIVO IPL 2019, PhonePe is well placed to create awareness about benefits of the app and UPI, said Nigam, CEO and Founder, PhonePe

Moumita Bhattacharjee Apr 4, 2019 8:43 AM

SterlingReserveMusicProject?blur=25

Devraj Sanyal, Managing Director & CEO, Universal Music & EMI Music, and Bikram Basu, COO, Allied Blenders & Distillers, talk about Sterling Reserve Music Project

Moumita Bhattacharjee Apr 3, 2019 8:59 AM

barc?blur=25

BARC India asserts yet again that it sends data to subscribers every week and has decided not to put it up on its website due to volatility in data

Moumita Bhattacharjee Apr 1, 2019 6:52 PM

Tata Sky Theatre?blur=25

Powered by Zee, Tata Sky Theatre is now looking to go regional after screening Hindi and English plays

Moumita Bhattacharjee Mar 27, 2019 8:07 AM

Hotstar VIP?blur=25

The Rs 365-a-year subscription plan has an interesting price point and is expected to make things bigger and better for the OTT platform, say media analysts

Moumita Bhattacharjee Mar 26, 2019 8:01 AM

JimEgan?blur=25

The CEO of BBC Global News talks about the rise in viewership during Pulwama terror attack and subsequent events, general elections coverage plan, fake news and more

Moumita Bhattacharjee Mar 25, 2019 8:37 AM

Hotstar?blur=25

Nikhil Madhok of Hotstar Original Content and Deepak Dhar of Banijay Asia, reveal whether or not MS Dhoni’s docu-drama is a move to provide more content to the consumers during IPL

Moumita Bhattacharjee Mar 18, 2019 9:09 AM

Nina Elavia Jaipuria?blur=25

Nina Elavia Jaipuria, Head – Hindi Mass Entertainment & Kids TV Network, Viacom 18, tells us about the decision to remove Rishtey and Rishtey Cineplex from Free-Dish and add them to 'Colors Wala Pack'

Moumita Bhattacharjee Mar 15, 2019 8:48 AM

news?blur=25

It is interesting how even regional channels like ABP Ananda got unprecedented traction, says Avinash Pandey, CEO, ABP News Network

Tasmayee Laha Roy & Moumita Bhattacharjee Mar 13, 2019 9:12 AM

Hotstar?blur=25

Hotstar’s Executive Vice President Sidharth Shakdher, and SVP & Head, Client and Agency, Gulshan Verma talk about people connecting with family & friends over cricket despite being far from each other

Moumita Bhattacharjee Mar 12, 2019 8:31 AM