Authors

Although a digital measurement currency is the need of the hour, marketers expect no immediate increase in digital spends as an impact of the measurement results
Abid Hasan Sep 1, 2015 8:23 AM

In a role that comes with monumental responsibilities of digitisation, auction, FDI, to name a few, the new MIB secretary's path is set with difficult decisions ahead
Abid Hasan Aug 31, 2015 9:47 AM

The new Hindi news channel will go on air in the next 45 days. The channel will be available pan India. Shailesh Kumar is the Group Editor in Chief and CEO
Abid Hasan Aug 31, 2015 8:29 AM

News broadcasters welcome the merger of TAM and BARC, appreciative of a more consolidated and stronger currency that will emerge out of it as well as the increase in the number of meters
Abid Hasan Aug 28, 2015 9:01 AM

After ET's Editorial Director Rahul Joshi moved to Network18 as CEO, News and Group Editor-In Chief. Ganguli who was serving as Deputy Executive Editor has been promoted to Executive Editor. Santosh Menon and Saubhik Chakrabarti have been promoted to Deputy Executive Editors
Abid Hasan Aug 26, 2015 8:09 AM

Viral Oza, who is currently Director, GTM at Microsoft is likely to join The Times of India to head its marketing team, confirm sources
Abid Hasan Aug 25, 2015 8:49 AM

The channel’s main focus is crime stories around the country and it is all set go on air in October 2015. The group has already launched their magazine India Crime with a print run of 40,000 copies
Abid Hasan Aug 24, 2015 8:48 AM

Publishers welcome the decision of The Audit Bureau of Circulations to initiate digital measurement for member publications, a move that is predicted to be useful for publishers as well as advertisers
Abid Hasan Aug 21, 2015 7:51 AM

Customers will be able to access a regularly updated collection of movies through the DishFlix Box without the use of Internet. DishTV plans to invest approximately Rs 20 crore on promotion of this new product
Abid Hasan Aug 20, 2015 11:22 AM

MSM issued a public notice against Hathway in order to make viewers aware of the unavailability of the channels of MSM and TV Today. In DAS 1 markets, where the contract expires on October 31, 2015, Hathway will offer MSM channels on a-la-carte basis to consumers and not as part of any of the packages, till the expiry of the contract
Abid Hasan Aug 20, 2015 7:46 AM

Langa previously worked with Hindustan Times and has a decade’s worth of experience covering politics and crime. In his new position, he will be based out of Ahmedabad and will report to Resident Editor of The Hindu, Amit Baruah
Abid Hasan Aug 20, 2015 7:39 AM

The response came after BSE sought clarification from Nestle on TOI report titled "Maggi row: Plea for Rs 640cr from Nestle gets court nod"
Abid Hasan Aug 19, 2015 8:35 AM

Hathway and MSM have two separate deals for phase I&II cities. Hathway didn't pay the money for last seven months to MSM. The company approached TDSAT which passed an order for Hathway to pay the money before 31st Oct, 2015
Abid Hasan Aug 19, 2015 8:13 AM

Discovery's Rahul Johri talks about fulfilling viewers' desire for knowledge, maintaining strategic brand associations as well as brand consistency, and producing content that enriches the viewer's life
Abid Hasan Aug 19, 2015 8:10 AM

Ministry of Communications and Information Technology has said, “Last date for submission of suggestions & comments on report of committee on Net Neutrality through discussion forum under MyGov has been extended till 20th August 2015”
Abid Hasan Aug 17, 2015 8:31 AM

Anurag Mehrotra, Executive Director, Marketing, Sales and Service, Ford India talks about the insight behind the launch campaign for Figo Aspire, marketing spends and why Farhan Akhtar was a perfect fit as brand ambassador
Abid Hasan Aug 13, 2015 9:05 AM

This is the third technology title from Next Gen Publishing. In the coming month the magazine will launch stand-alone apps for iOS and Android to power its web content
Abid Hasan Aug 7, 2015 11:33 AM

Hindustan Media Ventures Limited has informed BSE that in the Annual General Meeting, the group will discuss appointment of directors in place of Shobhana Bhartia and Benoy Roychowdhury, and acquiring Hindi publication trademarks from HT Media for a MARKET price of Rs 62 crore
Abid Hasan Aug 4, 2015 8:43 AM

After AAP released OOH ad campaign saying ‘Pradhan Mantri Sir, Please Delhi Sarkar Ko Kaam Karne Dijiye’, BJP rolled out posters questioning Kejriwal govt’s ad expenditure which are said to be in the vicinity of Rs 526 crore
Abid Hasan Aug 3, 2015 8:41 AM

Prasar Bharati, CEO, Jawhar Sircar says, “BARC does not cover 40% of the universe that is mainly rural. Once it covers whole of India, the result may be different.” BARC CEO Partho Dasgupta says they are expecting rural ratings around September
Abid Hasan Jul 30, 2015 8:10 AM

Celebrating 10 years in Mumbai, HT released an email campaign saying ‘Ten years is a long period to kick the old habit of trying to cover Mumbai with one newspaper. Catch a new habit, Think Mumbai, Think HT and ensure that your Mumbai media plan works”
Abid Hasan Jul 29, 2015 8:32 AM

The auction of Pro Wrestling League will start in September, channel partner yet to be announced
Abid Hasan Jul 28, 2015 9:13 AM

Coimbatore edition will cover Salem, Erode, Tiruppur, Madurai, Tirunelveli, Trichi, among others
Abid Hasan Jul 16, 2015 8:47 AM

“This book is something that I have wanted to do for some time now but my hectic schedule with the India Today group over the last six years gave me no free time whatsoever,” said Bamzai
Abid Hasan Jul 15, 2015 8:23 AM

Currently Kate is Director, Response for the non metro branches and language newspapers, BCCL
Abid Hasan Jul 15, 2015 8:19 AM

Media experts believe a partnership between Zee and CNN (if it materialises) could be a good proposition for both parties. Opinion is divided on whether CNN-IBN split will affect advertising revenues of CNN & TV18
Abid Hasan Jul 13, 2015 8:35 AM

Prior to this, he was heading Zee News Crime Division for Punjab, Haryana and Himachal Pradesh
Abid Hasan Jul 9, 2015 8:12 AM

Media experts comment on how CNN-IBN split could affect TV18 Group’s presence in the English news genre
Abid Hasan Jul 6, 2015 8:35 AM

Addressing the media in a press conference, MP CM Shivraj Singh Chouhan said that government has no objection if MP High Court carries out a probe with the help of any agency including CBI
Abid Hasan Jul 6, 2015 7:59 AM

After a stint of over two decades, her association with the group will continue as a consultant for music related events and activities
Abid Hasan Jul 4, 2015 11:57 AM