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Date-wise News

IMC’s Fusion 2013 to put sports, M&E under the scanner

IMC’s Fusion 2013 to put sports, M&E under the scanner?blur=25

The accent this year will be on content & creation, talent & involvement, power of scripts, social media & app world, women in Indian cinema and more

exchange4media Staff Feb 9, 2013 8:50 PM

“Censorship curbs a lot of creativity”

“Censorship curbs a lot of creativity”?blur=25

Censorship is really important, but I think at times the MIB goes overboard on things that we can say & what we cannot, says RJ Meera, Radio Mirchi

exchange4media Staff Feb 9, 2013 7:54 PM

Advertising means a lot of noise: Experts

e4m?blur=25

Draftfcb Ulka’s Shiveshwar Raj Singh, Noshe Group’s Shivjeet Kullar & McCann Erickson’s Vineet Mahajan speak on what it means to be in advertising today

Twishy & Abid Hasan Feb 9, 2013 7:50 PM

“OOH has taken a leap from recall to compulsive media”

“OOH has taken a leap from recall to compulsive media”?blur=25

The need of the hour is to be innovative and subtle while grabbing the consumer’s attention at a lower cost, says Rings-A-Bell’s Nitin Kanungo

exchange4media Staff Feb 9, 2013 7:42 PM

Top developments of the week

Top developments of the week?blur=25

Read all the people movements and developments that made it to the headline last week

exchange4media Staff Feb 9, 2013 7:41 PM

PMMAO 2013: Ad spends grow by 5.2%, lowest growth of decade

PMMAO 2013: Ad spends grow by 5.2%, lowest growth of decade?blur=25

Print took the lead with 41.7% share of the ad pie; TV saw zero growth as per the Pitch Madison Media Advertising Outlook 2013, presented by ABP News

Saloni Surti Feb 9, 2013 7:01 PM