Authors
Annurag Batra is a serial entrepreneur, media mogul, a journalist and an eternal optimist rolled into one. He is a B. Tech in Computer Sciences, a degree, which he acquired before joining Management Development Institute MDI Gurgaon (Now its Gurugram), one of India's leading Business School. He is a first generation entrepreneur and after acquiring the iconic business media and magazine brand BW Businessworld. a 35 year strong media brand as well as most respected business publication in the country.

Dr. Subhash Chandra, in an interview with exchange4media, says that ZEEL has a mindset of a content maker while Netflix and Amazon have a trading mentality
Annurag Batra Nov 16, 2018 9:11 AM

Dr. Annurag Batra, Founder & Chairman of exchange4media group, in conversation with Dr. Subhash Chandra, Chairman, ZEE & Essel Group, on Zee’s plans ahead.
Annurag Batra Nov 16, 2018 8:58 AM

The international community mustn't allow the conflict to escalate. In the absence of any Arab initiative, Israel's western backers must use their leverage to nudge Israel to lessen tension & stop the attacks, says exchange4media's Annurag Batra
Annurag Batra Jul 21, 2014 8:18 AM

Come October & Google will be putting to rest its first ever social network. exchange4media's Annurag Batra takes a walk down social networking memories to highlight what Orkut has meant to scores of Indians
Annurag Batra Jul 15, 2014 8:30 AM

Indian politicians & ministers are increasingly reaching out to the masses through social media which has become the buzzword for the new govt, says exchange4media's Annurag Batra
Annurag Batra Jul 7, 2014 7:57 AM

Human Rights violations is not something new in Egypt and has taken a serious turn for the past couple of years, leading to great condemnation from world leaders, says exchange4media's Annurag Batra
Annurag Batra Jul 1, 2014 8:11 AM

There is a consensus among world media that Modi is the kind of strong & decisive leader that India has been eagerly waiting for. However, some papers caution against over-optimism, notes exchange4media’s Annurag Batra
Annurag Batra Jun 2, 2014 8:28 AM

Sharif attending Modi's swearing-in ceremony, a positive step towards improving bilateral ties, was also largely aided by media participation from both countries, says exchange4media's Annurag Batra
Annurag Batra May 27, 2014 8:00 AM

The Modi government's biggest challenge is to introduce FDI in the entertainment and media industry to make these sectors even more attractive, says exchange4media's Annurag Batra
Annurag Batra May 20, 2014 8:05 AM

exchange4media's Annurag Batra compares the BBC & Indian news channels in the background of the polls and calls for Indian media to be credible, subtle, informative, yet authentic, with an ear to the ground, closer to reality
Annurag Batra May 12, 2014 7:59 AM

The need to develop an indigenous protection software to protect sensitive Govt data is the need of the hour, even as a strict policy is needed for Govt officials using social media, says exchange4media's Annurag Batra
Annurag Batra May 6, 2014 7:58 AM

exchange4media's Annurag Batra takes account of the unsavoury environment that the Pakistani media works under, constantly courting danger and death
Annurag Batra Apr 28, 2014 8:02 AM

Politicians must realise that a single utterance that does not go down well with the electorate has the potential to erode the faith of the masses, says Annurag Batra of exchange4media
Annurag Batra Apr 21, 2014 7:45 AM

It is important that BJP takes note of the fact that Twitter is not just about creation of content, but also keeping a close control over negative news flowing from its stables, says exchange4media's Annurag Batra
Annurag Batra Apr 7, 2014 8:11 AM

The BCCI & IPL are under the scanner for the betting & corruption charges, as also the strong words used by the Supreme Court in asking Srinivasan to quit. exchange4media’s Annurag Batra takes a look at what media has to say
Annurag Batra Mar 31, 2014 8:18 AM

It's important for media to not only be neutral, but also look neutral to be credible. With one of the most crucial polls coming up, media needs to ensure that the Indian democracy remains healthy, says exchange4media's Annurag Batra
Annurag Batra Mar 24, 2014 7:17 AM

As India goes to the polls in less than a month, the country must take note of the world's eye on it. Particularly the parties, which must remember the spotlight the nation is under, says exchange4media's Annurag Batra
Annurag Batra Mar 18, 2014 7:42 AM

Though critics remain sceptical about possible developments, the Govt remains strong in its reserve to bring about a drastic overhaul in the functioning of the public broadcaster, says Annurag Batra of exchange4media
Annurag Batra Mar 10, 2014 8:22 AM

It would be wrong to squarely blame AK Antony for the state of affairs in India's defence forces, says exchange4media's Annurag Batra, adding that it is more to do with red-tapism within the system
Annurag Batra Mar 4, 2014 7:50 AM

When media comes out of its reservations and collectively engages in sincere reportage, the progress of the nation is inevitable, says exchange4media's Annurag Batra
Annurag Batra Mar 3, 2014 9:11 AM

Paris-based Reporters Without Borders ranking India 140th in terms of press freedom is an alarming signal of a sinking democracy living a huge façade, a freedom that is curbed, says exchange4media's Annurag Batra
Annurag Batra Feb 24, 2014 8:31 AM

Receiving the Bharat Ratna has catapulted Sachin Tendulkar into an altogether different level, where every move of this most adulated of cricketers is scrutinised even more, says exchange4media's Annurag Batra
Annurag Batra Feb 17, 2014 8:14 AM

Kohli in his leadership role will look after advertising sales, marketing & events, apart from related aspects. He moves in from TV18, where he was Senior Vice President
Annurag Batra Feb 11, 2014 7:47 AM

Kohli in his leadership role will look after advertising sales, marketing & events, apart from related aspects. He moves in from TV18, where he was Senior Vice President
Annurag Batra Feb 10, 2014 6:40 PM

RJD Chief Lalu Prasad Yadav has taken to Twitter with gusto, but can he connect to the youth in the most relevant manner possible & persuade them not to leave their home towns, wonders exchange4media's Annurag Batra
Annurag Batra Feb 10, 2014 8:33 AM

The interview busted the myth that Gandhi is a reluctant politician. To appear on a TV channel before the elections shows that he is raring to go & wants to do his politics differently, says exchange4media's Annurag Batra
Annurag Batra Feb 7, 2014 9:37 AM

Priyanka Gandhi-Vadra is finally coming out of the self-imposed shadows ahead of the upcoming Lok Sabha elections, where the Congress is eyeing a third term, says exchange4media's Annurag Batra
Annurag Batra Feb 3, 2014 9:25 AM

This behind-the-scene muzzling of the media only exposes the Govt's own insecurity and also exposes the lack of rules when it comes to face-offs between politicians & media, says exchange4media's Annurag Batra
Annurag Batra Jan 20, 2014 9:06 AM

exchange4media's Annurag Batra traces the history of weather reporting in the UK as the BBC celebrates 60 years since the first weather forecast appeared, moving it from the barometer to the realm of the sciences
Annurag Batra Jan 13, 2014 9:24 AM

The closure of RIA-Novosti & its replacement with a new agency headed by a pro-regime mouthpiece is the latest sign of Russia's dark slide to authoritarianism under Putin, observes Annurag Batra of exchange4media
Annurag Batra Jan 7, 2014 8:29 AM