media
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V has vast reach and even as third window it has enough market to showcase films : e4mtestV has vast reach and even as third window it has enough market to showcase films : e4mtest

A P Sriram Sep 30, 2021 9:37 AM

neha?blur=25

Guest Column: Neha Bajaj, Founder & Managing Director, Scroll Mantra Pvt. Ltd., shares how a right influencer collaboration can do wonders for brands

sunny saini Sep 9, 2021 1:02 PM

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Manisha Sharma, Chief Content Officer, Hindi Mass Entertainment, Viacom18, shares more on the innovations for the upcoming season, the Covid measures, and new launches

Test Sep 25, 2020 2:27 PM

Zee Digital?blur=25

Zee Digital has also witnessed 55% growth in total unique monthly users over the past five months

exchange4media Staff Nov 13, 2019 12:03 PM

Rajesh Radhakrishnan?blur=25

Rajesh Radhakrishnan, Founder & Director, Vritti iMedia, shares how the agency is using transit advertising as their key OOH strategy to garner impact in the rural market

Noel Dsouza Nov 13, 2019 8:54 AM

Lotame India?blur=25

According to the company, Lotame’s customer partnerships have grown exponentially and they have seen market growth of 30% year-on-year

Shikha Paliwal Nov 13, 2019 8:16 AM

ParleAgro MediaCom?blur=25

MediaCom will be responsible for media strategy, planning, buying and implementation for all media including key brands – Frooti, Appy & Appy Fizz

Christina Moniz Nov 11, 2019 10:36 AM

Chidambaran Natesan?blur=25

Chidambaran Natesan, Director & CEO of TrendLoud Digital India, tells us how the OTT market has evolved and how the entry of Amazon and Netflix will change the game

Simran Sabherwal Nov 11, 2019 8:49 AM

e4m South Conclave?blur=25

The exchange4media Conclave – South will be held on Friday, November 22, 2019, at the Taj MG Road, Bangalore

exchange4media Staff Nov 11, 2019 8:38 AM

Praharsh Dixit?blur=25

Dixit will be heading the Strategy and Social Media team and will also play a crucial role in nurturing existing clients and meeting their requirements in the social media arena

exchange4media Staff Nov 7, 2019 4:17 PM

Laqshya?blur=25

OMI used its in-house proprietary tool ‘SHARP’ to arrive at the apt TG touchpoints that will help propagate the brand’s message

exchange4media Staff Nov 6, 2019 4:16 PM

Dentsu Impact?blur=25

The agency had previously partnered with Antara Senior Living for the launch of their first community in Dehradun

exchange4media Staff Nov 6, 2019 3:24 PM

DLF Promenade Mixed Route Juice?blur=25

Mixed Route Juice aims to deliver disruptive and avant-garde ideas to give the brand a new push

exchange4media Staff Nov 5, 2019 5:22 PM

Air purifier sales Delhi pollution?blur=25

Brands throng social media to spread awareness about the pollution situation in the capital, promote products and boost sales volumes. Air purifier sales spiked up by 25-30%, post-Diwali

Shreshtha Verma Nov 5, 2019 8:25 AM

HT Media?blur=25

Chairperson and Editorial Director Shobhana Bhartia says due to lower commodity prices and control on costs there has been an improvement in operating profit

exchange4media Staff Nov 5, 2019 7:28 AM

‘Raga and Maritime’ campaign?blur=25

The campaign will continue for 25 Days comprising of around 2 lakhs sq ft across India

exchange4media Staff Nov 4, 2019 4:46 PM

Brandie pic?blur=25

This partnership will grant 10 of Startup India’s selected businesses a free three months trial on Brandie’s platform to build social media communities of vocal ambassadors and brand loyalists

exchange4media Staff Nov 4, 2019 3:01 PM

TSBI and Bala?blur=25

The mandate includes managing social media accounts, digital partnerships and influencer activities for the film

exchange4media Staff Nov 4, 2019 1:05 PM

British Paints?blur=25

The brand communication has been rolled out on print, retail and digital formats to gain maximum traction and brand recall

exchange4media Staff Nov 3, 2019 10:00 AM