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The social media giant’s dedicated video platform, Watch, will not only show curated content from existing publishers but original shows as well

exchange4media Staff Aug 27, 2018 6:04 PM

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This new guideline will be a significant move as it will make Google, Whatsapp, Facebook and the likes accountable for actively taking part in creating or modifying information rather than just being termed as mere intermediaries that act as facilitators

exchange4media Staff Aug 24, 2018 9:00 AM

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Lucio would be tasked with repairing the company's reputation in the wake of a number of crises this year

exchange4media Staff Aug 24, 2018 8:59 AM

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The 2018-19 season of LaLiga Santander will also be available on SPN’s OTT platform, SonyLIV

exchange4media Staff Aug 23, 2018 2:11 PM

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The move will deter advertisers from excluding users based on ethnicity and religion

exchange4media Staff Aug 22, 2018 8:58 AM

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La Liga will be the first European football league to be broadcast exclusively live on Facebook in the Indian subcontinent.

exchange4media Staff Aug 14, 2018 1:24 PM

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Pawan Sarda, Group Head, Digital, Future Group, tells us all about the role that digital marketing plays in bringing consumers into stores

Venkata Susmita Biswas Aug 13, 2018 8:57 AM

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Competition Vs Collaboration. Experts discuss which will help both digital and traditional media produce best results

Apeksha Mishra Aug 13, 2018 8:55 AM

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IMPACT from the exchange4media Group launches the first edition of its ‘40 Under Forty’ list to recognise extraordinary achievers who are 40 years of age and below in the Indian Media, Marketing and Advertising industry

exchange4media Staff Aug 13, 2018 8:51 AM

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Your weekly news roundup, a summary of some of the stories to keep an eye on

exchange4media Staff Aug 11, 2018 8:51 AM

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Ormax Media study has found that social media buzz on Facebook and YouTube together contributes to nearly 40% of the first day box office collection

exchange4media Staff Aug 9, 2018 9:00 AM

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Campbell Brown, Head - News Partnerships, Facebook, spoke about reducing fake news and their participation with organizations to address news literacy in India at an event in Delhi

Apeksha Mishra Aug 6, 2018 8:55 AM

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The purge of fake accounts follows Facebook's announcement that it aims to be more transparent with users about the use of its platform for untoward political benefit

exchange4media Staff Aug 1, 2018 8:55 AM

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According to the report, mobile will influence two in three apparel purchases, amounting to a $66 billion opportunity for brands, half of which will be driven by Facebook.

exchange4media Staff Jul 31, 2018 6:34 PM

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A round-up of all the news that made headlines over the week

exchange4media Staff Jul 28, 2018 10:50 AM

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D’Arcy will continue to lead creative efforts as CCO and also be responsible for all marketing functions of Facebook's global business

exchange4media Staff Jul 27, 2018 3:00 PM

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Facebook missed on ad revenue projections, reached $13.04 billion compared to consensus estimate of $13.16 billion

exchange4media Staff Jul 26, 2018 9:00 AM

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Facebook officials reveal the efforts taken by the social media giant to maintain the integrity of the platform.

exchange4media Staff Jul 26, 2018 8:51 AM

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Facebook can no longer block minorities or other groups from seeing advertisements, according to an agreement with the state of Washington

exchange4media Staff Jul 25, 2018 3:35 PM

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Business leaders discuss what defines brand advocates and how it can be the mantra of success

Apeksha Mishra Jul 24, 2018 8:53 AM